Checklists-Paper or spreadsheet, manual or automated?
Checklists! The all-important last stop before a project goes live or goes onto the next stage of its creation. When we buy goods there is often a label showing kite marks or adherence to quality...
View ArticleGetting the Sales!
I was intrigued to read recently an article extolling the virtues of design in marketing – I get the point, but what intrigued me was that I for one have been banging on about it for over 10 years. The...
View ArticlePromoting your site to Google
It’s interesting to see so many professional agencies whose approach swings violently from one to the other. I have noticed many agencies who seem to have swung from “linking” ,to “content marketing”...
View ArticleThe opt-in or opt-out argument?
My Friday Soapbox….. Parental control? Of course that’ll be clarified for you in a few years… Do you (particularly those of you with children) listen with bemusement as Messrs Cameron and Co speak of...
View ArticleAre we alone?
Na! Not in the universe (although it’s a thought) but we have thought and several better informed more considered professionals have been saying for months that the (almost) manic swing from one SEO...
View ArticleGoogle guidelines for Faceted Navigation and Infinite Scrolling
Having co-owned and helped to run (what is now commonly called) a digital agency, I recognise fully that there are issues with a large e-commerce site in knowing what is the best method for navigation...
View ArticleIs Social Media Worth It?
Now there’s a provocative question! I read recently that Social Media as a premise is one of the cheapest forms of marketing available, but frankly if you take into account the time either you or the...
View ArticleTips on Getting The Best Web Site
Web Design or Web Development- all encompassing words. Really, we have used these terms to mean just about anything to do with websites, but things have changed at an incredible pace to the extent...
View ArticleHow to Price Future Projects with Post Costing
A web designer friend of mine said on Facebook and I quote “Some people run a mile when you quote them £25k for a website. Others are just cool with it.” He’s a great chap, but this failure to grasp...
View ArticleSimple Web Design Layout
You know, over the years I’ve written lots about web design, good web design, intuitive web design and more. Indeed often my mindset is that of economics and improving the performance of a business via...
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